Apollo Heating & Air
About the Project
Apollo Heating & Air is committed to delivering premium quality HVAC service, maintenance, products, and documentation in Kennewick, Pasco, Richland, and beyond!
During our initial meeting with Apollo Heating & Air, it was clear they were used to traditional marketing methods and were interested in diving into the digital world.
Our marketing strategy with Apollo includes website design & maintenance, SEO, video production, social media management, and social media advertising.
40k People Reached
$27.90 Cost Per Lead
80 Increase in Followers
100% Increase in Engagement
26% Increase in Organic Visitors
In just 2 months, we revamped created an online marketing strategy that included social media paid ads, running a Facebook Ad campaign for free HVAC install estimates, a big investment for families. We did some testing in terms of offers and copy variations to create an evergreen ad for Apollo.
Additionally, we have also seen a lot of positive responses from our work in managing their social media platforms, which includes an increase in 80 organic followers and a 100% increase in engagement with their posts.
Lastly, due to our SEO efforts, their blog brings in the most traffic to their website, 2.3k visitors in the last 3 months alone, followed up by their free estimates pages getting 697 visits in the last 3 months.
Website Design Tips & News
why should I optimize my website? Well… we have A LOT of reasons but to start: website optimization is all about improving your user experience so that people will be more likely to convert on your site…
2020 website design trends continue to blend aesthetics and technology. Here is a list of 5 innovative website design trends for 2020…
While we cannot help you become a millionaire overnight, we are going to teach you 6 easy ways you can promote your website in 2020 to help you start building that foundation for a successful online presence…