Marketing Tips & Updates

Google is one-upping other social media platforms with their new and improved Google My Business (GMB). This platform allows small business owners to publish content so that when a user Google searches your business name- your content appears. This means when a customer Google searches

What is WordPress? Whether or not you’ve heard of WordPress, you’ve definitely seen it. WordPress is the largest content management system (CMS) available for the Web today. WordPress drives an estimated 28% of all websites and as of 2021, has a nearly 64.8% of the market share for

The variety of social media advertising options is dizzying. Facebook currently has the largest user base of any social media site, but recent events have left some advertisers and users unsettled. Fortunately, advertisers have a growing number of platform options, including Instagram. If you’ve never considered advertising

Video Testimonials Everyone’s seen a testimonial on a website. Often, they appear in text form as a quote from a customer who uses a product or service and recommends it to others. Written testimonials carry weight, to be sure, but a video testimonial can have

Facebook is running out of the room. It’s hard to believe, but in fact, it’s true. Facebook is approaching the point of having more advertisers than advertising space, and that means the company is considering changes to its News Feed. The News Feed is the primary feed

Organic reach is the Holy Grail of Internet marketing strategies, but recently, Internet marketers have delivered what seems to be bad news: organic reach on Facebook may be dead. A careful look at organic reach statistics over the last five years from Facebook seems to bear