The Difference Between Being a Boss and Being a Leader

what is the difference difference between being a boss and being a leader?

Distinguishing the Difference Between Being a Boss and Being a Leader When you have people who report to you at a company, you are considered a boss. But being a leader involves a lot more than simply overseeing employees at your business. Being in a position of power doesn’t necessarily define a leader.  Now when […]

Business Tips to Master Good Customer Service

Digital Marketing effectiveness

How to Master Good Customer Service Your customer service agents are your brand ambassadors. As they interact with your customers, your customers’ loyalty to your company’s brand either rises or falls based on how they are treated. No matter how exceptional your products or services are, what will resonate most with your customers is their […]

15 Ways to Tell if your Marketing Strategy is Outdated

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Ways to Tell if your Marketing Strategy is Outdated In order to remain competitive in the ever-changing marketplace, it takes more than merely attempting digital marketing. In today’s hyper-competitive online arena, you need to ensure your business is implementing fresh, new, and effective marketing strategies on a regular basis in order to reach your target […]

How to Know if your Digital Marketing is Working

How Can I Know if my Digital Marketing Strategy is Working? It seems that many businesses treat their digital marketing like a crap shoot. You throw money at it and hope for the best. You might get results occasionally, but digital marketing can seem ambiguous and challenging to really determine its effectiveness. However, when your […]

Tips to Help Double Your Time as a Business Owner

tips and tricks to make a solid foundation for your small business

As a business owner, it is important to know how to manage your time and help those around you do the same. There are many benefits to saving time. Within the workplace saving time means saving money. With all the time you save you can start on your next project early and rid the stresses […]

What is a Pain Point? Top Pain Points for Businesses

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What is a Business Pain Point? Whether your business is just starting to grow or you’ve been in the game for a while, business pain points can still occur. A business pain point is a problem that your business is facing. There are two different kinds of pain points, your first step should be to […]

How to Stay Profitable as a Small Business

How to Stay Profitable as a Small Business

Staying Profitable as a Small Business Starting a business is an excellent way to build wealth and gain valuable experience. And while it’s great to love what you do, passion alone won’t pay the bills. Making sure you have a healthy cash flow is key to having a thriving, profitable business. Take your business to […]

Top Website Design Trends in 2022

top website design trends

Best Web Design Trends in 2022 There are many elements that go into a superior website, and that is why it is incumbent upon your business to keep current with the latest trends in website design and development. In the ever-changing technology landscape, there exists aesthetic and technical aspects of website design that are constantly […]

Instagram Guides and How to Use Them

instagram guides and how to use them

How to Use Instagram Guides for Marketing Imagine Instagram creating a cross-over episode with blog posts and carousels? What would that look like in terms of content creation? *Instagram carousels – are a series of images and videos that can be viewed all in one post that you swipe left to view. The key is […]

What We Know About the Metaverse and How Facebook Will Change

what is the metaverse? digital marketing tips about the metaverse

What is the Metaverse? The term “Metaverse” is the most recent buzzword to capture the tech industry’s imagination. One way to think of the metaverse is the internet brought to life, as rendered in 3D. As a small business, it would behoove you to pay close attention to and leverage Metaverse. Your small business could […]