What is the Structure of a Sales Funnel?
The Structure of a Sales Funnel Although some small business owners may be aware of what a sales funnel is, it really does no good unless you know how to use it. You need to
What is The IOS 15 Update, and How Will it Affect Business?
What is The iOS 15 Update, and How Will Affect Business? I’m not sure about you, but I honestly can’t recall a time when my phone updated and I noticed much else besides a new
2022 Instagram Strategy Tips
You might think of Instagram as a social media platform that is ideally suited for businesses that have beautiful products or eye-catching images to share. You could assume that Instagram marketing is a visual platform
Why Starbucks Has Seasonal Cups, and How Seasonal Marketing Works
Have you seen Starbucks’ new holiday cup design this year? For many of us, the seasonal change from fall to winter is literally marked by the first day we can get a festive drink in
5 Reasons to Hire a Licensed Drone Pilot
If you are planning to use a drone to promote the brand of your business or organization in any way, it is smart to hire a licensed drone pilot. There is no doubt that drones
How to Prepare for Your Headshots
Never underestimate the importance of a professional headshot, and photography in general, when it comes to the success of your brand. In fact, photography is an essential art form in telling the story of your
What is Backlinking and Why is it Important?
The ultimate objective for your website is for online users – your potential new customers – to find you quickly and easily. In fact, you want people to find your business website before they find
How is Your Business Standing Out on Social Media
Is Your Business Getting Overlooked? Social Media Management should be considered an important strategy for all business owners. Businesses can no longer afford to overlook the power of social media and its impact on local
The Importance of Google Analytics
If you are curious about who is coming to your site, how long they are staying, which pages they are visiting, and what devices they are using to visit your site, and much more valuable
How to Serve Images in Next-Gen Formats with WordPress
If you thought WebP images weren’t relevant anymore, guess what? They are a major player in web design now that Firefox and Microsoft Edge have decided to support WebP images. What is WebP? WebP is
